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- Heidi L. Toboni (11)
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Recent Posts:
- Benefits of a Strong Brand, Part 4 – Better Representation from Employees and Those Who Support You
- Benefits of a Strong Brand, Part 3 – Create Stronger, More Cost-Effective Marketing
- Benefits of a Strong Brand, Part 2 – Greater Collaborative & Strategic Partnership Opportunities
- Benefits of a Strong Brand, Part 1 – Increase Your Value to Your Target Clients/Customers
- Branded Coffee Mugs & More — a HeLT Client Puts Their Branding to Use, with Results
- HeLT Celebrates 5 Years!
- Happy Holidays to All — from HeLT
- Using Brand to Shift the Conversation: a look at the Beijing vs. London Olympic Summer Games
- Brand-Building for Mature Brands — One More Bite Out of Kraft’s Iconic Oreo
- Rebooting an Iconic Brand: Oreo Cookies in China
- The Fight for China’s Sole — Adidas, Nike and Footwear Branding Battles